Via Luca Pop Up

March 10 - 17, 2018

Via Luca’s methodology is inspired by the skilled Italians who design and produce the clothing we sell, matched with the desires of today’s selective shopper, who questions the honesty of the ‘made in’ label found in many brands. While honoring the traditions of the Italian families who started their manufacturing businesses generations ago, and the talents of the people who continue to work in these communities, Via Luca guarantees transparency and authenticity of every item we offer you as made in Italy.

In 2017, Via Luca was founded and conceptualized by fashion industry executive, Rachelle Giroux, who began her luxury menswear career in 1991. Since this time, she has lived, worked and traveled extensively across three continents, gaining in-depth experience and industry contacts within the luxury manufacturing and wholesale industries. ‘Via Luca’ (which means street in Italian) is not an actual street in Italy, but a new virtual road for us to discover together.